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The Route

Mike Buetow

It took longer than expected, but only by a couple weeks. PCEA is now the owner of a number of publications, websites, educational events and trade shows for printed circuit engineers.

In January, we completed the acquisition of several longtime and popular brands from UP Media Group, including PCD&F, CIRCUITS ASSEMBLY, the PCB2Day webinar series, the Printed Circuit University online education platform, the PCB Chat podcast series, and of course, the leading technical conferences and trade shows for design engineers: PCB West and PCB East. It’s the latter one I’ll look at today.

Last month’s discussion focused on training opportunities. We looked at developments at the college level and new certification programs like the Printed Circuit Engineering Professional course offered by PCE-EDU, the brainchild of a team of veteran design engineers led by Mike Creeden and Rick Hartley.

This month, we dive into the upcoming PCB East technical conference. For the uninitiated, PCB East is the Eastern US version of the popular PCB West trade show. It debuted in the 2000s, then went on hiatus after the industry downturn in 2007-08. At the urging of several companies and individual design engineers, it was set to return last year, until the pandemic got in the way.

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Mike Buetow

You know the labor situation is bad when even the Air Force is getting involved to find solutions.

Indeed, as was recently announced, the Air Force Research Laboratory is working with NextFlex to come up with ways to attract students to careers in technology and science.

NextFlex isn’t a random choice. It was formed under the auspices of the US Department of Defense’s Manufacturing Technology Program. As one of eight DoD Manufacturing Innovation Institutes, the consortium is a partnership among the DoD, industry and academia. Its specific focus is development of flexible hybrid electronics (FHE), and to develop an education and workforce development program.

To the latter, the goal is nothing less than the creation of a skilled pipeline of STEM talent ranging from R&D to manufacturing. To that end, NextFlex is working on training and recruitment programs that work hand-in-hand with existing curricula. Called FlexFactor, this model is considered far more effective than designing a program from scratch and convincing institutions to adopt it.

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Mike Buetow

A bevy of tech talks are available to industry engineers, regardless of their location.

As readers of this space may know, the Printed Circuit Engineering Association is acquiring the assets of UP Media Group. Once that happens, I’ll become president of PCEA. Going forward, this column will focus on the ways PCEA is addressing issues of concern to our membership and the industry at large.

For the past year-plus, this column has been written by Kelly Dak, our erstwhile communications director, and Stephen Chavez, our chairman. In the next couple months, the PCEA is transitioning from an all-volunteer organization to one with a fulltime staff, which will allow the board of directors to focus on higher-level strategy. Steph’s role, then will no longer be tied to monthly communications but rather leading the board in charting the goals and direction of the association. And filling the gaps is where I come in.

Think of the Printed Circuit Engineering Association as a “ground up” organization. We aim to advance the careers of professional engineers. We do this primarily through a peer-to-peer network where we offer training, technical knowledge, and career advice across the printed circuit engineering spectrum: design, fabrication, assembly, and test.

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