NPI Award Official Rules Print E-mail

About the Award

CIRCUITS ASSEMBLY'S New Product Introduction (NPI) Awards recognize the leading new products for electronics assembly during the past 12 months. Awards are selected by an independent panel of practicing industry engineers, and are presented by CIRCUITS ASSEMBLY.


Entrants must submit a single, complete entry form for each product and category entered. Entries that fail to comply with the submission requirements will result in automatic disqualification.

All entries must include:

  • A 250-word (maximum) statement describing the product in terms of its innovation, compatibility, cost-effectiveness, design, speed/throughput improvements, ease of use, and maintainability and ease of repair, emailed to This e-mail address is being protected from spambots. You need JavaScript enabled to view it no later than Dec. 15, 2014.
  • A PDF or Word file of corresponding technical product literature and/or product specifications, emailed to This e-mail address is being protected from spambots. You need JavaScript enabled to view it .
  • A high-resolution (266 dpi or greater) digital image (.jpg, .tif or .eps).
  • Fee of $500 per product entered.


Judges have been chosen by CIRCUITS ASSEMBLY from a pool of experienced, practicing industry engineers with no affiliation to any of the entrants. CIRCUITS ASSEMBLY will tabulate all scores. Judges' scores are final; judges will not be made available to communicate with entrants.

Evaluations will be based on the following:

  • Creativity and innovation
  • Compatibility with existing technology
  • Cost-effectiveness
  • Design
  • Expected reliability
  • Flexibility
  • Expected maintainability/ease of repair
  • Performance
  • User-friendliness
  • Speed/throughput

Awards Ceremony

The 2015 awards ceremony will take place Feb. 24, 2015, on the trade show floor during the IPC Apex Expo in San Diego.

What participants are saying

"We'd like to thank CIRCUITS ASSEMBLY for developing the NPI Award program ... we applaud CIRCUITS ASSEMBLY and the judging panel for launching such an impartial and ethical contest designed to honor breakthrough technologies." -- Robert Chu, Global Product Manager, CSP Underfills, Henkel 

"Winning an NPI Award for DEK's Instinctiv V9 software is, indeed, the icing on the cake. The know-how, expertise and dedication of the DEK team are what brought Instinctiv V9 to fruition, and it is immensely gratifying to have this effort recognized with CIRCUITS ASSEMBLY'S NPI Award." --
Simon Langham, Software Manager, DEK International

"ECD is honored to have received CIRCUITS ASSEMBLY'S NPI Award for our MegaM.O.L.E. 20 thermal profiler, and very much appreciate the hospitality at the awards ceremony. It was good to see so many industry leaders participating ... We have the CIRCUITS ASSEMBLY NPI Award in a place of honor for all at ECD to share."


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